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Boomkat Product Review:
*White Vinyl Edition* 2nd LP of ear-worming electronic-pop from Becoming Real - a strong tip for those missing Holy Other or Tri Angle's bewitched pop aesthetics. Between 2010 and 2012 Becoming Real was behind a string of smart releases for the likes of Ramp, Moshi Moshi and GETME!, and then… nothing until 2015. With 'Pure Apparition' he reminds us what we have (or might have) been missing with 12 tracks of eldritch-tinted pop deviation soused in dreamy melodies and stranger electronic tones given impetus by strong yet deft dancefloor impulses. Dunno if it's just us but it seems like this sorta abstract yet structured sound just got lost in its own reverb mazes or has been broadly ignored crap over the last few years, so its great to hear a dab hand at work, covering ground somewhere between Zomby and Holy Other.