Boomkat Product Review:
Massively anticipated third full-length from Iceland's beloved Mum, this time coming to us courtesy of the Fat Cat label. These endlessly talented collectives seem to be commonplace in Iceland, nonetheless it's left to us to look across in admiration and concede that for anyone with even a remote interest in music that isn't tried and tested, Mum have undoubtedly created an avant-pop masterpiece with this record. Yes, the perefectly assembled and consciously eccentric piecing of accordions, piano's guitars and allsorts of playground instruments together with glitched-up electronics and nordic ethereal vocals do come across as almost too-loveable, but the underlying strength of these 11 tracks lies with the songwriting,.....which is simply superb. Forget about fitting in with the distinctly European electronic/accoustic hybrid sounds that have overtaken popular tastes worldwide, 'Finally we are no one' is one of those rare records that will be enjoyed by the strictest electronic-heads AND their parents and aunties and nieces and the whole damn playground at one and the same time. Loveliness guaranteed.