Boomkat Product Review:
Featuring productions by Clams Casino, Friendzone, Marlee B, Keyboard Kid and more
After cutting out their own corner of the 'net with a slew of mixtapes and remixes for These New Puritans and Peaking Lights, Oakland, CA's Main Attrakionz aka 20 y.o.'s Squadda B and Mondre Man offer their most substantial physical product with '808s & Dark Grapes II' pressed on double wax. Chances are you've read/heard their sound lumped in with the "Cloud Rap" #tag by now, which is all well and good: they sit comfortably amidst the airy beats of Clams Casino, the kush fumes of A$AP Rocky, and the Based One's subterranean spiritualism.
But their world is still in creation and far from locked down; as open as the cyber-space which catalysed and enabled their unconventional aesthetic to spread unhindered. This 15 track set includes the Clams-produced 'Take 1' - always weighted with boot-heavy bass, but liable, and willing, to let their heads roam in freer, futurist ambient space with an unforced and natural flow. But this ain't no earnest, college-educated backpack sound; it's zoned-out and with a sense of discipline curiously balanced between the more roadwise hivemind of the 'net and real life sensibilities.
It's perhaps this element that's their most defining and unprecedented feature, reflecting where the real energy, innovation and attitude in contemporary Hip Hop exists and flourishes.